The World’s To-Do List
Project Everyone / The Global Goals /The UN
“I think it’s a brilliant idea” - Richard Curtis
In 2015, 193 world leaders signed up to the Global Goals (a set of 17 priorities for a better world). But 6 years in, we hadn’t made nearly enough progress.
We needed to raise awareness of the goals amongst the general public.
So we turned them into something people could understand: the World’s To-Do List.
A to-do list for the world was no good stuck on a fridge door, it needed to be stuck somewhere everyone would see it: on the world itself.
We asked brands and businesses to step up and show the world that the Goals must come first by sacrificing their media spaces and allowing us to use their buildings, websites, and social accounts as pinboards to stick our ‘To-Do list’ on.
https://worldstodolist.org/