Be a Good A**hole


Animation by Studio AKA, Client - City To Sea.

Fatbergs are blocking our sewers and wreaking havoc on our cities. But despite their name, fatbergs are in fact made up of 93% of wet wipes and just 0.5% fat.

City to Sea needed to remind people not to flush wet wipes. And they had zero budget. So we pulled some favours and created a film featuring Andy Serkis as a talking a**hole, reminding people to do the right thing.

Made with the incredibly talented Studio AKA.




On the website you could make and post your own asshole to spread the message. (The official website has since been taken down, but you can see the remnants of the campaign at: https://www.citytosea.org.uk/campaign/be-a-good-ahole/)





Cargo Collective 2021